Is The Mona Vie Marketing Training The Right Training For You?

I will first begin by talking a little about Mona Vie and then focus on the trainings. My reasons for focusing on just the trainings is because the high failure rate of many MLM and network companies usually stems from lack of effective trainings by many of these companies.  In part, it is the individuals who start a business with hopes of making fast cash, but many other individuals, myself included, are really interested in having a business and would like nothing more than to have a business of our own where we can generate our own success.  But, how do we accomplish this if the trainings provided are not sufficient enough to help us accomplish this goal?

Overview:

Mona Vie was founded in January of 2005 by a former Usana VP of sales. The Mona Vie company is a multi-level company whose compensation structure is a hybrid.  The company’s primary product is Mona Vie active juice; which contains the Acai berry, noted for its high levels of anti-oxidants and nutrients.

Mona Vie Products:

The product line of mona vie has three forms of bottled juice.  There is the Mona Vie Original, Mona Vie Active, and Mona Vie Pulse, as well as gel pack version of the products and an energy drink, Mona Vie EMV.

The juices are sold at a suggested retail price of $39.00 for the Mona Vie Original, $45.00 for the Mona Vie Active and Mona Vie Pulse per 750 ml (25.5 oz.) bottle. The manufacturers recommend daily serving size of 2 to 4 ounces.

Mona Vie Compensation:

Mona Vie products are offered to the public via a Mona Vie distributor.  Distributors receive commissions based on product sales.  Individual distributors are encouraged to build their own sale teams by recruiting new distributors to sell products. The distributor can receive additional commissions based on sales by their downlines.  Various stipulations in the distributor contract determine the eligibility requirements for payouts on sales commissions and bonuses. For example, distributors must maintain a minimum monthly order volume, achieving required sales volume levels, balancing weak and strong legs n the binary plan, etc.  From 2005-2009, new distributors were required to pay a $49.00 USD sign-up fee and an annual renewal fee.  However, as of the first quarter of 2009, the sign-up fee requirement was dropped.

Mona Vie Marketing Training:

Monva Vie is very focused on training its distributors.  Of course, as a company it is beneficial to train distributors because the more success they have in their business, the more likely they are to stay.  One of the other advantages of training distributors is to allow more control over their behaviors in their businesses.  Most individuals, who start a business in network marketing, have no idea on how to run a business nor do they have an understanding of what is considered to be professional behavior when dealing with a customer. Company specific training allows the company to ensure their distributors operate using company approved methods of operations.

The conventional technique used by Mona Vie to promote its product is to have what is referred to as “product parties”, talk to family and friends, hand out CD’s, and more.  Essentially, the Mona Vie marketing training focuses on word of mouth, belly to belly marketing styles.  These methods do work and have worked for many people, but just not enough.  The reasons vary, but the truth of the matter is it takes a lot of work and an ability to deal with lots of rejection.  In addition, these methods are also very time consuming.  In conclusion, to build a business in Mona Vie requires presentations and product sharing amongst family, friends, and associates.

The first sign of quality training is one that is not product specific.  The marketing technique should apply to any product you are marketing, not just Mona Vie.  Marketing training that is not product specific, is the kind of training you should look for in Mona Vie.  You may ask, why would Mona Vie train on marketing strategies that apply to products other than their own?  Well, to be honest, there is no benefit for them, but for you it will be and this is where you have to make a decision on what kind of training you really want.  Do you want training that can only market one product, namely Mona Vie, or do you want training that you can apply to any product?

The network marketing industry has changed due to the internet. Marketing styles that implement hotel meetings, name lists, face-to-face talking to friends, family and strangers is not as effective as using the internet.  Instead of dealing with people who could care less about your products or you income opportunity, you can focus you efforts on people who are interested in your product or business.

Marketing techniques should focus on teaching you marketing principles on how to get traffic to your website. It should teach you various marketing strategies that you can apply that will generate tons of traffic and that will convert many of the leads generated from that traffic into customers and/or members in your primary income opportunity.  If Mona Vie distributors were able to learn how to generate traffic, the number of people who stayed in Mona Vie would increase substantially.

In conclusion, success in Mona Vie is going to depend on the distributor abilities.  More specifically, on the distributor understanding their ability to effectively apply good marketing strategies for their business.  If you want to stand out as a distributor in Mona Vie, you need to develop strategies and techniques that work.  If necessary seek out this the training need outside of Mona Vie and then apply them to building your Mona Vie business, or whatever business you have.  Now, that you have the skills to build any business, you can use them for any business.


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